In Greek mythology, King Midas was known for his ability to turn everything he
touched into gold. His golden touch is still known today as the Midas touch. Most
businessmen and women wish they possessed a similar gift. Although, we cannot
turn everything we touch into gold, we can come close by mastering what I call the 3
P’s of networking: power, prestige, and people.
A successful entrepreneur can command a powerful presence and dominion over
his or her environment. Power can be used for good or evil, but in this instance, we
will only promote righteous behavior and networking principles.
They say, “Give a man power or money and you will soon learn his soul.”
Power can be extremely influential and positive when used to build relationships
and meaningful experiences while networking. Power magnifies itself when an
individual has mastered the art of self and the empowerment of others. When
entrepreneurs become well versed in securing valuable relationships, they can
control their destinies. Building networks secures power through influence. When
influence uplifts others, that power can be harnessed to move mountains,
communities, and institutions. Prestige refers to a good reputation or prominence, in 21st
century terms, “swag.”
Swagger defines an entrepreneur’s brand, individuality, or identity. When
businessmen and women carry themselves with confidence, appeal, and relevance
in a competitive world of innovation, their identity can carry them far. Developing a
unique style, image, and persona can lead to great relationships and networking
potential. Those who have the swag go home with the golden bag.
Lastly, power and prestige is nothing without people. People, customers, clients,
strategic partners, donors, etc. harness power that can be effectively used to
establish a company’s ability to influence everyone and everything. People
determine the quality of a network. Much can be gained from others by establishing
a powerful and prestigious network. People allow you to enhance business
opportunities, expand your network, and build a powerful coalition, creating a
sustainable business climate and life for the greater good of all.
The 3 P’s, power, prestige, and people, magnify relationships and harness the ability
to extend impact to as far as our networks take us. Hopefully, it leads us to the Midas
touch.
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